Follow Friday: Digital Marketing Influencers You Must Know
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Optimizing a business for an online world is hard. Before the internet, to get a job in “marketing” you went to a 4-year university, studied marketing and set out to put a robust marketing strategy they learned in business school. But now, you can get your PhD in digital marketing straight from your Twitter feed.
Never before has the amount of information been available to help you build and grow successful businesses like we have today. But with great amounts of data becomes the very real possibility of being sucked into the noise rather than finding your brand’s voice.
Below are 10 Twitter feeds from some of my favorite digital marketing influencers. Some I have met personally, others I have admired from afar, but each has taught me something important over the years. This is not a top nor definitive list, but it’s 10 digital marketers who you should start following today.
Why Follow Neil? He’s a titan in the industry and one of the most well-respected voices. He’s built great companies, but his true gift is inspiring others to take action. View his site at NeilPatel.com and be blown away!
Why follow Danny? For many of us in this business a long time, Danny Sullivan and his site Search Engine Land have been the definitive guide to all think SEO and Internet Marketing for over a decade.
Why follow Tim? If you want to learn how to sell yourself, Tim Ferriss may be most famous for the 4 Hour Work Work, but has established himself as s a god among men. He’s definitely out there but he’ll make you think and his style is world-class.
Brian D. Evans
Why follow Brian? One of the up-and-coming superstars of the industry, Brian is a great story-teller and has a great story to success. He runs Influencive.com which inspires visitors with stories and Brian’s unique voice.
Why follow Rand? Another titan of the industry, he founded Moz which offers some of the best advice and tools anywhere. He offers insight and thought-leadership across the entire digital marketing space.
Why follow Oli? He may understand how to convert leads on the internet better than any man, women, or child in the world! The founder of Unbounce, Oli’s passion is Conversion-Centered Design and he is on a mission to eradicate marketing mediocrity.
Why Follow Matt? There was a time where Matt Cutts may have been the most influential voice in Search Engine Optimization (SEO). As a former Google employee, he helped lift the veil on how and why sites got traffic. He still has great insight into the digital marketing realm and is a must follow.
Why follow Douglas? Hailing from my hometown of Indianapolis, Douglas is one of the top MarTech experts in the country. If you want to keep up with the latest trends, make sure you also check out MktgTechBlog .
Why follow Jeff? Because you should not be missing out on one of the top content marketing experts on the country. He offers great tips and awesome
And before you finish your FollowFriday rounds, be sure to follow us at @BrandingBeard!